Shop fitting is the process of designing, manufacturing and installing retail display furniture. It involves a survey of the retail premises and preparation of design drawings. The design is then submitted to the client for approval.

Great shop fittings make your store more attractive to customers and increase your brand identity. This will lead to increased sales and profitability.

1. Increased sales

The way you display your merchandise has a direct impact on how many customers will visit your store. Shop fitting Aberdeen can help you choose and create attractive displays that will capture the attention of shoppers in your store and on the street. The right display will increase your sales and boost your brand image.

Another blow for Aberdeen’s Union Street this week as lingerie retailer Bravissimo announced that its store will be closing this month. The store, which employs around ten people, was a popular addition to the Granite Mile and had become a fixture on the high street.

The process begins with a survey of the retail premises and measurement of available space. From there, a design is prepared and submitted to the client for review and approval.

2. Increased customer satisfaction

Many shoppers visit stores for a pleasant shopping experience and if they feel comfortable, they are more likely to buy your products and come back in the future. A well-designed shop layout will make customers feel at home and help them find what they’re looking for quickly. In addition, a great customer satisfaction experience will help your business grow its brand identity and boost profits.

In addition, a good shop fitting Dundee will manage the entire project in a professional and organised way, including the provision of a full handover to identify any minor snagging issues. They will also provide a team of experienced installers to assist with the installation and any snagging after completion, leaving the retail environment ready for trade. NFJ Shopfitting have worked with some of the biggest brands in Scotland, including Jack Wills, Aubin Wills and Bubbleology.

4. Increased profitability

If your shop fittings are well designed and help to promote your merchandise, they will increase the profitability of your store. Customers are more likely to buy more than one item when shopping in your store, and they will also be more inclined to return for a second purchase. They may also spread the word about their positive experience in your store, which can increase your visibility with new potential clients.

A professional shop fitter will create a design that will work for your particular merchandise and store. They will take into account your product mix, customer demographics and market trends when designing your store. In addition, they will work with you to create a budget and timeline that is achievable.

Once the project is complete, they will arrange for the purchase of standard equipment and bespoke furniture, and deliver and install it, so that your store can be opened for business. They will also provide a full handover and ensure that any minor snagging issues are managed in a professional and organised manner, with all actions tracked and documented.